Ben Dawson
Ben Dawson is a Scottish company whose bespoke furniture makes a significant design statement throughout the Scottish Parliament as well as countless boardrooms in the City.
We worked with Ben to develop a new positioning and visual brand for his business to support plans for growth through its third decade.
The definitional strapline “bespoke furniture manufacturers” conveys the company’s crucial balance of traditional hand-crafted quality with large scale output capabilities.
And we complemented it with an elegant mark which draws inspiration from Ben’s trademark use of fine inlays. Finally, we created a framework for communications both printed and online which fully exploits the duality of the company’s approach. www.bendawson.com
